User Name: robertschum
User Homepage: www.20do80.com
Location: United States
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Latest Published Articles
1:
Moving Yourself And Your Target Market Up The Learning Curve Is What Real Marketing Is All About
( Category: Growth Topics | Word Count:
841 | Views: 0 | Rating: -1 )
Concise steps to take to get jump-start your marketing in any business or profession
2:
Craft A Truly Unique Selling Position And They Will Come
( Category: Growth Topics | Word Count:
601 | Views: 0 | Rating: -1 )
Looking at what you and your business offer through the eyes of your target market will pay huge dividends
3:
Will Your Newspaper Ad Pass The 3-Second Test?
( Category: Advertising | Word Count:
452 | Views: 2 | Rating: -1 )
Know how and why people read newspapers will help you create ads that pull business.
4:
Headlines Get Attention. Copy Closes The Sale
( Category: Advertising | Word Count:
662 | Views: 0 | Rating: -1 )
A strong headline followed by strong copy equals sales, calls, appointments.
5:
We-We Advertising Copy Does Not Work!
( Category: Advertising | Word Count:
643 | Views: 0 | Rating: -1 )
Change the thrust of your advertising from we to you and you will start seeing results.
6:
Your Headline Is Your Ad For Your Ad!
( Category: Advertising | Word Count:
495 | Views: 0 | Rating: -1 )
If your headline fails to get noticed, your ad message is history.
7:
What Is One Customer Really Worth To Your Small Business?
( Category: Small Business | Word Count:
570 | Views: 0 | Rating: -1 )
Once you know the lifetime value of ONE customer, you can go about planning ad expenditures profitably and with confidence.
8:
The Two Musts For Every Small Business: Consistency And Service
( Category: Small Business | Word Count:
560 | Views: 0 | Rating: -1 )
Any small business can compete with the big boxes if they deliver consistenty and service to every customer every time. Not easy, but very, very necessary.
9:
Exactly What Is A Niche And Why Does Every Small Business Need One?
( Category: Small Business | Word Count:
642 | Views: 0 | Rating: -1 )
In this era of here today - gone tomorrow, a solid business niche will insulate your business from the whims of the marketplace and position you to lead your field.
10:
What Are Your Customers In This Internet-Exploding World Really Looking For?
( Category: Advertising | Word Count:
602 | Views: 0 | Rating: -1 )
Honesty and integrity would head the list of what people really want. Price is way back in the pack. Any paid ad that fails to get results is a waste of money.
11:
The Seven Guidelines Any Small Business Must Follow When Setting Up Or Seeking A Niche
( Category: Start Up | Word Count:
624 | Views: 0 | Rating: -1 )
Setting us a good business niche is a process and never a destination.
12:
Brainstorm Ideas That Will Set Your Business Apart From The Crowd
( Category: Customer Service | Word Count:
637 | Views: 1 | Rating: -1 )
Business and the world are moving at warp speed. That means that every business must be able to meet the changing needs and want of customers quickly. Learn how.
13:
The Three Things You Must Know In Order To Increase Your Sales Without Cutting Prices
( Category: Sales | Word Count:
646 | Views: 0 | Rating: -1 )
When you know these three numbers, you have the key to increasing your revenue by leaps and bounds without cutting your price.
14:
Avoid These 11 Mistakes And Improve The Effectiveness Of Your Advertising Overnight
( Category: Advertising | Word Count:
880 | Views: 1 | Rating: -1 )
Over and over, small businesses continue to make many of the same mistakes in their print ads. Not making these simple errors can improve your ad results.